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Ford Aims to Retain F-150’s Sales Lead

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The long-awaited launch of the 2015 Ford F-150 should send a message that Ford will retain its highly profitable leadership in the full-size pickup market, CEO Mark Fields said as new, aluminum-bodied trucks rolled off the assembly line. Skeptics aren't convinced Ford may not run into problems. For more, go to TheDetroitBureau.com.

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